Sep 04 2007

Pipex Survey: Silver Surfers on the Increase

Published by Miles at 5:01 pm under News,Research

According to a new survey from Pipex, people over the age of 60 tended to use the Internet for e-mail or searching and very little else, with just 7% having downloaded music compared with 84 per cent of 16-20 year olds.

The Pipex survey of 500 surfers – as flagged up by PC Pro and ISPreview UKfound significant differences in what various age groups do online.

  • Older web users are more likely to spend time checking emails and using search engines.
  • Only 7% of the over 60s download music compared with 84% of 16-20 year olds.
  • Nearly 60% of 16-20 year olds want the ability to order a takeaway online compared to more than 70% of over 60s wanting to be able to make appointments with their doctor, hospital, dentist or taxidermist.

The survey of over 500 broadband users was carried out by independent market research company, Pure Profile, and included customers of AOL, BT, Orange, Pipex, Sky, TalkTalk, Tiscali and Virgin.

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